Ko Minsi Returns as the Face of Scholl’s 2025 S/S Collection
Actress Ko Minsi has once again been named the official brand ambassador for the footwear label Scholl, revealing a fresh spring/summer 2025 campaign that blends a natural and retro aesthetic.
Continuing her partnership with the brand from last year, Ko Min-si showcases a variety of seasonal products through the latest visual campaign—including the Eva sandals, cork sandals, and rain boots.
She brings the collection to life with her signature effortless charm, highlighting Scholl’s balance of functionality and everyday style.
Among the featured items, the Eva sandals stand out for their lightweight build and water-resistant material, making them a perfect choice for outdoor summer activities.
The latex-blended cork sandals provide enhanced comfort, while the rain boots cater to increasingly unpredictable seasonal weather.
Ko Min-si’s styling in the campaign captures Scholl’s commitment to ergonomic comfort and casual elegance, reflecting the brand’s core values through a refined and modern lens.
Following the launch of a pop-up store at The Hyundai Daegu, Scholl plans to expand its offline presence in major department stores nationwide, with more campaign visuals featuring Ko Min-si expected to roll out soon.
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